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MARKETING PERFORMANCE OPTIMIZATION

INTRODUCING MPO: THE NEWEST CRETECH RESOURCE DESIGNED TO EMPOWER REAL ESTATE PROFESSIONALS

GET A FREE MPO SCORE

WHAT IS MPO?

MPO is the newest CREtech resource designed to help landlords and brokers understand how well their real estate assets are being marketed and performing on digital platforms.

Most real estate professionals are unaware of how their property is being perceived by prospective leads. With MPO, you can see how your asset’s overall marketing and sales strategy can be improved to generate better results.

We grade listings in the following categories:

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SEARCH

CAN I FIND IT?

The first step any potential lead takes when trying to find space for their business is to search for properties online. They may come across your property on a MLS website, maybe your own property website, or other digital methods.

Are you confident your property will show up in search results? Do you believe people will find your property within a reasonable timeframe before they lose interest or get tired of searching?

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PRESENTATION

HOW DOES IT LOOK?

Good news, if a lead found your property online the next decision they make will be based on how attractive it looks. Your property should have professional photos, floorplans, a convincing description and highlights, etc., showcasing all the benefits of your property.

First impressions matter! Is your property’s overall image and message consistent and being showcased professionally?

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ACCESSIBILITY

HOW EASY IS IT TO GET INFORMATION?

Once a lead is convinced your property is worth pursuing, the following step is to get more details to make an informed decision. This information should be easy to access. How much effort and time does it take for them to receive the information they are requesting?

The last thing you want is to lose a lead because the information wasn’t available from the beginning, or because they got tired of playing phone/email tag.

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GET YOUR FREE MPO SCORE

Take our quiz and get results in minutes.

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NOT HAPPY WITH YOUR MPO SCORE?

You deserve complete transparency. If your property is going unnoticed and not generating results, then it’s time to move on and explore your options. You can’t risk any more time being wasted.


STEP 1:

Reevaluate the team you have in-place

Ask questions on why your MPO score is low. If they can’t answer them or don’t understand how to make it better, then it’s time to make some changes. You shouldn’t have to tell them how to do their job. That is not a good sign.

If you still believe your current broker or team is doing a good job and you have an existing relationship, there's an option to bring our team on to enhance the marketing. 

STEP 2:

Schedule a consultation with our team.

Don’t waste time scheduling pitch meetings to hire different brokerages or marketing teams. Our team helps you to make the best-informed decision based on the information and the different options we provide. Our customized approach for every client is what sets us apart. Think of us as your marketing and real estate concierge.

STEP 3:

Make a decision.

Sometimes you might decide to put a hold on what is going on with your listings, and that is okay. Or you might kick it into gear and decide to get your MPO score up. If that’s the case, let’s make it official and become a team.

STEP 4:

See the change.

Once our team gets to work, you will be amazed at the difference in not only the SEARCH, PRESENCE and ACCESSIBILITY of your property on digital platforms, but the results in activity and data that is made available to you.

START SEEING RESULTS

Our team of digital marketing and real estate experts are ready to help you achieve a perfect MPO score.

Fill out the form below to schedule a quick consultation and gain valuable insight on best practices and recommendations.